Without sounding like an insane person. The amount of external cookies and ads on your self-hosted site should be zero. If it isn't then it's time to dive. Look at the source code. See where the offending HTML is coming from. And stomp it out quick. You probably paid good money to self-host your content. Don't let it be a free lunch for Google , a rando CDN, or Analytic software. Even consider schema and OpenGraph a threat and redirect. Such scum is counting on you to be lazy with your code.